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Blue Nile Update

Last month we mentioned Blue Nile’s plans to open its very first retail store after the drop in sales caused by its lack of a physical presence in the jewelry market.  After success with its year of test ­runs, setting up showcases in some Nordstrom stores, Blue Nile has decided a brick and mortar outlet is the way to go.  Until now, however, the location of this highly anticipated building has been kept under wraps. Well, we may have an update on that.  Although nothing has been made official, information on its website suggests that the first store will be opening on Long Island, NY.  There has been no definitive timetable either, though analyst experts have said they believe it will happen some time in the second quarter. If you’re passing by New York, keep your eyes peeled for more intel!

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